Private content system for Ontario mortgage professionals

Mortgage broker content,
built around your voice.

Each month, you get 28 content pieces: 20 video scripts and 8 carousels. Sophie learns what your name should stand for. Jessica studies the market, asks questions made for you, and writes your final video scripts. FAM also builds your carousels.

portal.famedia.ca / private-workspace
Private

YOUR MONTHLY CONTENT SYSTEM

Your knowledge goes in. Twenty-eight pieces come out.

Client controlled
Mortgage focused Advanced AI reasoning Your expertise stays central Nothing without review

01 / THE SOURCE

Your expertise is the source.
AI helps turn it into more.

You already have useful knowledge, stories, and opinions. FAM helps turn them into clear content so people can understand how you think before they call.

Renewal conversationsFiles that nearly failedRate misconceptionsFirst-time buyer fears
Your strongest opinionsQuestions clients repeatLessons from hard filesWhat your market gets wrong

One broker. One point of view. One personal package. Never one generic script for everyone.

02 / WHAT YOU GET

One month.
Twenty-eight content pieces.

Twenty are video scripts. Eight are carousels. Every piece has one clear job.

20
Video scripts

Ideas you can turn into short videos.

7 Education7 Story6 Authority
8
Carousels

Slide posts people can learn from and save.

28 content pieces
each month
Ready for your review

03 / CHOOSE YOUR PACKAGE

One content system.
Three levels of support.

Every package starts with your personal 28-piece content system. The difference is who films, edits, and posts.

SELF-STUDIOYOU RUN PRODUCTION
$279CAD
per month

We build the personal content. You film it, edit it, and post it.

  • 01
    20 final video scripts7 education, 7 story, and 6 authority scripts.
  • 02
    8 carouselsClear slide posts built from your knowledge.
  • 03
    Sophie once, Jessica monthlyYour approved brand foundation and personal monthly questions.
  • 04
    Captions, editor notes, and reviewEverything is organized before you use it.
YOU HANDLEFilming, editing, and posting
Book a free 15-minute discovery call
MANAGEDEDITING + POSTING
$999CAD
per month

You film the videos. We turn your footage and ideas into a steady online presence.

  • 01
    Everything in Self-StudioAll 20 scripts, all 8 carousels, and the personal workflow.
  • 02
    You self-filmRecord from the scripts in your own space.
  • 03
    We edit and post 10 videosYour strongest 10 recordings are prepared and published.
  • 04
    We post all 8 carouselsThe other 10 video scripts remain yours to film and use.
YOU HANDLEFilming the videos
Book a free 15-minute discovery call
ON-SITEFULL PRODUCTION
$2,439CAD
per month

In the GTA, we film the full month with you. Then we edit and post every piece.

  • 01
    Everything in ManagedThe same personal strategy, scripts, carousels, and review.
  • 02
    One GTA filming day each monthWe come to you and run the filming session.
  • 03
    We edit and post all 20 videosEvery final script becomes a finished video.
  • 04
    We post all 8 carouselsOutside the GTA, this service is delivered remotely.
FAM HANDLESFilming, editing, and posting
Book a free 15-minute discovery call

All three packages are personal, monthly, and reviewed by you. No package includes automatic publishing without your approval.

04 / MEET THE AI TOOLS

Meet Sophie and Jessica.
Two AI tools. Two clear jobs.

They are trained for the FAM workflow and powered by advanced reasoning models. Sophie builds your personal-brand foundation. Jessica researches what matters now, asks questions made for you, and writes your final video scripts from your answers.

S / 01LEARNS ABOUT YOU

Sophie

Your AI onboarding guide

Sophie builds your personal-brand foundation. You review and approve it before Jessica can use it.

  • What do you want to be known for?
  • What do you never want to be known for?
  • Which values should your personal brand show?
Advanced
reasoning
Your brand rules · Market patterns · Your answers · Memory
J / 02WRITES EACH MONTH

Jessica

Your AI content strategist

Jessica studies market trends and analyzes hundreds of relevant accounts. She finds useful topics, words, hooks, and value angles. Then she asks questions built around you.

  • Finds useful market patterns
  • Turns research into personal questions
  • Writes your 20 final video scripts
PERSONAL, NOT GENERIC

Your answers make the content yours. Jessica writes each final video script from your approved brand profile, current research, and personal answers. FAM also builds the 8 carousels. You review every piece.

05 / HOW IT WORKS

Four simple steps.
Twenty-eight pieces each month.

Sophie sets your brand rules. Jessica studies the market, asks you personal questions, and writes your 20 final video scripts. FAM also builds 8 carousels for your review.

01

SOPHIE / TRAINED AI ONBOARDING GUIDE

Sophie sets the rules for your personal brand.

She asks what you want to be known for, what you never want to be known for, and which values your name should carry. You approve the answers before Jessica can use them.

S

What do you want people to know you for?

YOU

Clear advice, honest tradeoffs, and calm help with hard choices.

Known forNever known forValuesApproved
02

JESSICA / ADVANCED AI STRATEGIST

Jessica studies what is working now.

She analyzes market trends and hundreds of relevant accounts. She looks for useful topics, words, hooks, and value angles. Then she asks you questions based on what she found.

Hundreds of accounts
Market trends
Words and hooks
YOUR
VALUES
guide every question
03

YOUR 28-PIECE MONTHLY PACKAGE

Your approved insights become 28 personal pieces.

Jessica writes your 20 final video scripts. FAM also creates 8 carousels and prepares the complete package. The scripts include 7 education, 7 story, and 6 authority pieces.

EDUCATION / 03Rate hold and pre-approval are not the same promise.Comparison angle / borrower clarity
STORY / 05The file that changed how you prepare self-employed borrowers.First-person lesson / trust
AUTHORITY / 02Why the cheapest rate can become the expensive decision.Point of view / judgment
04

CLIENT CONTROL

Your name means your final say.

The package enters a private review state. You can approve, request a change, or hold a direction. The workflow records the decision before anything moves forward.

DELIVERABLE 14 / 28Ready for your review

“Most borrowers compare rates before they compare the conditions attached to them.”

Voice matchSource attachedReview required

06 / EXAMPLES

Twenty-eight useful pieces.
One clear voice.

Twenty video scripts help you speak. Eight carousels help people learn and save. Every piece starts with your real knowledge.

See all 28 content-piece examples Open

Inside the 20 scripts7 education7 story6 authority

28monthly
content pieces
01 · VIDEOExplainOne borrower question
02 · VIDEOCompareTwo choices, clearly
03 · VIDEOCorrectA common misconception
04 · VIDEOPrepareBefore the application
05 · VIDEODecodeA lender term
06 · VIDEOSequenceA decision path
07 · VIDEOAnswerA repeated FAQ
08 · VIDEOOriginWhy you work this way
09 · VIDEOTurning pointA lesson from a file
10 · VIDEOClient tensionProblem before solution
11 · VIDEOBehind itThe judgment people miss
12 · VIDEOBeliefWhat changed your mind
13 · VIDEOMomentA conversation remembered
14 · VIDEOLessonWhat experience taught
15 · VIDEOPoint of viewA clear professional stance
16 · VIDEOStandardHow good work is judged
17 · VIDEOChoicesWhat experts compare
18 · VIDEODifferent viewWhat the market gets wrong
19 · VIDEOMethodHow you make a decision
20 · VIDEOBoundaryWhat you will not recommend

07 / STAYING FRESH

Jessica checks the market and what you said before.

She checks current trends, relevant accounts, your strongest content signals, and your earlier conversations. Then she asks new questions so the next package stays useful and personal.

MONTH 01Starting point
  • Pre-approval vs rate hold
  • First self-employed file
  • Renewal choice map
MONTH 02Building
  • Same pre-approval angle Held
  • New client objection
  • Follow-up to renewal steps
MONTH 03Fresh direction
  • New story and hook
  • Updated market question
  • Distinct expert opinion

Broad themes may return. The angle, example, hook, format, and opinion must move forward.

08 / WHY IT MATTERS

Help people understand before they call.

A useful post answers one real question in clear words. Over time, people begin to understand how you think and what you can help them with.

See the questions this site answers
BORROWER QUESTION “Should I renew early or wait?”
SHORT VIDEOOne clear choiceWords and visuals that catch attention
CAROUSELA decision sequenceSaveable and specific
DIRECT ANSWERA recognizable point of viewUseful before the call

09 / YOUR CONTROL

Nothing posts
by itself.

Review every script and carousel in your client portal. Approve it, ask for a change, or hold it. FAM does not publish your content without your approval.

10 / STRAIGHT ANSWERS

What mortgage professionals ask before they begin.

01 What does Field Authority Media create each month?

You receive 28 deliverables: 20 video scripts and 8 carousels. The scripts include 7 education, 7 story, and 6 authority pieces. Every item is shaped by your approved personal-brand values, current market research, your own answers, content history, and final review.

02 What are the three monthly packages?

Self-Studio is CAD $279 per month, and you handle filming, editing, and posting. Managed is CAD $999 per month: you film, while FAM edits and posts 10 videos plus all 8 carousels. On-Site is CAD $2,439 per month and adds a monthly GTA filming day, with all 20 videos and all 8 carousels edited and posted by FAM. Outside the GTA, On-Site service is delivered remotely.

03 Does anything publish automatically?

No. The client reviews the content in a private workflow. Nothing is presented as approved or ready to publish without the required human review.

04 Are Sophie and Jessica just chatbots?

No. They are AI tools trained for the FAM workflow and powered by advanced reasoning models. Sophie handles onboarding. Jessica studies current trends and relevant accounts, then asks questions made for you. AI supports the work, while your expertise and approval stay in control.

05 How does the content stay in my voice?

Sophie first builds your approved personal-brand rules. Jessica uses those rules when she researches, asks you questions, and writes your final video scripts. FAM also creates your carousels. One finished script is never reused for every client.

06 Is this mortgage, legal, or compliance advice?

No. Field Authority Media is a content strategy and production studio. It does not provide mortgage, legal, regulatory, or financial advice, and it does not replace review by you or your brokerage.

START WITH THE SYSTEM

Make your expertise easy to understand.

See how FAM turns what you know into 28 clear content pieces each month.